PHAR FOCUS HOME • SOLUTIONS • CASE STUDIES • AD SPECIFICATIONS
To run advertising on Jetstar.com there are a number of different sizes required depending on the inventory booked. Please follow the below guide for designing your creative, and please adhere to the guidelines and rules below.
Jetstar.com
Online Booking Confirmation - Medium Rectangle ( 300(w) x 250(h) )
Itinerary Email - Custom ( 600(w) x 200(h) ) : Static banner only
Pre-Departure Email - Custom ( 630(w) x 200(h) ) : Static banner only
Web Check-In Boarding Pass - Custom ( 750(w) x 175(h) ) : Static banner only
Retargeting (off-site)
Super Leaderboard ( 970(w) x 90(h) )
Leaderboard ( 728(w) x 90(h) )
Skyscraper ( 160(w) x 600(h) )
Medium rectangle ( 300(w) x 250(h) )
Half-Page ( 300(w) x 600(h) )
Mobile Web 1 ( 320(w) x 50(h) )
Mobile Web 2 ( 250(w) x 250(h) )
Mobile Web 3 ( 300(w) x 50(h) )
Facebook (FBX)
RHS ( 600 (w) x 315(h) (rendered as 254x133) ), Title (25 characters max incl. spaces), Body Text (90 characters max incl. spaces)
News Feed ( 600 (w) x 315(h) ), Title (25 characters max incl. spaces), Message (500 characters max incl. spaces), Link Description (200 characters max incl. spaces)
Creative text limit: Creative images may not include more than 20% text
To test your creative to ensure the amount of text is acceptable, please upload it to this Facebook tool: https://www.facebook.com/ads/tools/text_overlay
Specifications
Maximum file size 100Kb
All art work must include a 1px gray #CCCCCC non-curved border
Accepted formats are JPEG/GIF and 3rd party tracking script tag (we accept HTML5 creatives only via 3rd party tags)
Jetstar Itinerary email, Pre-departure email and Web check-in boarding pass can accept 3rd party click trackers only, not the impression trackers
Jerstar Online Booking Confirmation can accept both 3rd party click trackers and impression trackers